HAK wants the entire area of vegetables and legumes grown in the Netherlands to be organic by 2027. This is stated in HAK's Green Field Plan, which was published today. The manufacturer is aware that the demand for organic is currently limited, but hopes, as the largest vegetable manufacturer in the Netherlands, to play a role in stimulating consumer demand.
The government's ambition is 15% organic agricultural land by 2030. HAK estimates that the conversion will account for approximately 10% of the growth of the organic area. Of the total cultivation area of HAK, 85% is located in the Netherlands. The first organic vegetables, red beets, will be harvested this fall and will appear on the shelves. The transition to organic vegetables and legumes is a challenge due to a different way of working, higher costs and lower yields per hectare and the associated price gap with regular cultivation, HAK indicates.
Limited consumer demand
A major bump in the road is the limited consumer demand for organic food. That is why HAK wants to make an active contribution to the market development plan that is being deployed under the leadership of the Ministry of Agriculture, Nature and Food Quality. Timo Hoogeboom, CEO of HAK, says in a statement: "The key to success is that we significantly increase demand. And for that we have to do away with the exclusive nature of organic. This requires a disruptive approach. Where possible, we should only encourage consumers offering organic products. The CEO emphatically calls on 'growers, other food producers, supermarkets and the government to participate'.
Extra reward growers
HAK will pay extra rewards to growers who make the transition to organic. The vegetable manufacturer wants to conclude long-term contracts of at least five years for this. "That gives room to learn and develop together and with that growers are assured of purchase," says HAK. Growers also receive support from the government through the Organic Agriculture Action Plan with regard to knowledge sharing, guidance and subsidies.
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This is in response to it Boerenbusiness article:
[url = https: // www.boerenbusiness.nl/akkerbouw/artikel/10902532/hak-teelt-legumes-en-vegetables-fully-organic]HAK: cultivation of legumes and vegetables completely organic[/url]
Culivate bare ground again, just like before, stubble plowing, no greening. Thistles, milk thistles Jacob's wort from the nature reserves, which are gaining more and more foothold The horses with weeding machine will have to show up again. Still have to see who will do that in itself take. Lots of weeds in the spinach. Tasty
time bomb wrote:that's what we call biodiversity, the more rubbish in it, the better for usCulivate bare ground again, just like before, stubble plowing, no greening. Thistles, milk thistles Jacob's wort from the nature reserves, which are gaining more and more foothold The horses with weeding machine will have to show up again. Still have to see who will do that in itself take. Lots of weeds in the spinach. Tasty
In many areas, the growers are tired of the preserves, there was always something to do with it.
Nobody thinks it's a point that HAK has a Russian owner?
It is striking that organic products are much, much more expensive than so-called non-organic. Look at milk. The farmer receives a few cents/kg more, but dairies and shopkeepers receive a multiple of that. First make sure that the yogurt and custard come out of the package; now an average of 10% remains behind in the suit. A waste of the precious and tasty stuff.
What surprises me most is the story of the CEO of Hak that the vast majority of growers go along with it, but some will have to think. For example, because they also have sugar beets or potatoes, which makes it more difficult to quickly switch to organic." quoted from the Telegraph.
I don't believe that everyone goes along so easily in this PR story of Hak, in fact, I think several organic farmers want to switch back to conventional. Also logical, their products regularly disappear in the usual channel!