When you think of Australia, you might think of huge areas, sheep, grain and low hectare yields. Partly true, but the Australian vegetable industry sees opportunities for crop exports. Especially carrots, onions and potatoes. Representatives are going to try to boost exports considerably.
Australia's joint vegetable industry has as Doel set to grow exports by 40 percent in four years. It is one of the goals that Horticulture Innovation Australia and AusVeg mention in their new export strategy for the country. Both organizations see opportunities especially for carrots – the most exported Australian vegetable – but also for onions and potatoes.
Vegetable crop exports account for just 5 percent of Australia's total agricultural and horticultural exports. Value: 227 million Australian dollars in 2015-2016. Converted about 160 million euros. With over 80 million dollars, carrots are the largest export vegetable, followed by onions & shallots ($29 mil.) and 'other vegetables' ($28 mil.). Potatoes are in fourth place ($26 mil.).
Michael Rogers, General Manager of Horticulture Innovation Australia (HIA) sees a lot of potential in countries that do not have import protocols, including countries in the Middle East. 'There is mainly an opportunity for the export of carrots, but other products also stand a good chance,' says Rogers. 'We are now mapping out where Australian products are good in the market and where we can compete.'
At the beginning of last year, the Australian vegetable sector complained about heavy competition on the world market. In 2014-2015, vegetable cultivation in the country decreased by 15 percent. Good for a decline of 15.000 hectares. This is mainly the result of cheap imports. This is especially the case with tomatoes, peppers and mushrooms. Italy, the United States and China are making it difficult for Australians.
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