Ruud Tijssens, director of corporate affairs at Agrifirm, calls on young farmers not to play the victim role, to cooperate and to actively engage in dialogue. "Now is the time to accelerate. Society is becoming more and more intolerant."
At the Agrifirm Youth Day, Tijssens advised the 600 young farmers present not to cut themselves off from society. "And even if the consumer doesn't understand it and we are dealing with various environmental issues, don't play the victim role."
Tijssens refers to the social and political discussions about glyphosate, soil use, crop protection products and phosphate rights. "Yes, we have these discussions, but see the environment and society as an opportunity and seek cooperation with each other and your environment."
Add more value
The Youth Day program focused on the changing world of food. Tijssens emphasized that farmers must ensure that they add more value. "Of course that has to be cost-effective. This can be done by becoming even more efficient, but above all by developing new opportunities and tapping into new markets."
The CEO expects that for this reason more chains will arise in the future. "In 10 years' time we will no longer speak of the pig farmer or dairy farmer. Farmers may then work for their own chains aimed at a specific target group or market."
more intolerant
He also emphasizes that an acceleration in the agricultural sector is needed. "After all, food has to meet more and more demands, wishes and conditions. Society is becoming more and more intolerant. That is why we also have to accelerate." He mentions the development of zero-emission barns and new manure processing techniques as an example. "We do this from our role as a cooperative. We are increasingly drawing that role to ourselves. We want to determine the policy ourselves, together with the farmers, instead of politics doing it for us. Our members expect the same from us. "
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Kenner and Jos Verstraten, wouldn't it be better that you throw in the towel! Especially for yourself
Normally, these types of companies always organize meetings where farmers get a pat on the back and go home enthusiastically to go full throttle the next day and spend money. Apparently that expectation was not fulfilled this time
You know what it is petatje, you have to see opportunities and then dare. And that is not in line with people like connoisseur and Jos (and Petatje). My Jos is not of this time. He has made statements in recent years that still hit the ground running. Nor do I want to defend Agrifirm, but a man in his position should never make such statements. Agrifirm is a club that wants to adapt to society. The way is up for discussion. Jos is allowed to focus on his own club. There's still plenty to do to keep things together. It will never work this way!!
Who else goes to such a sick day of the happy agrifirm clique
Put nice talkers together, but just work
No I haven't seen me at that weird club
Doing interesting for nothing
The whole pen lickers such as lto, nzo, etc all set up for people who do not want to work themselves and want to fill their bag over the backs of others!. May these parties come up with a cost calculation with regard to derogation versus price phosphate rights per cow!! Getting crazier about how manure should be administered, how we should breed calves, recycling chitwijzer, etc.
MUST, MORE RULES in Hitler's time they MUST too, but those who didn't want to work themselves were cleared!
