Roelof Joosten, CEO at FrieslandCampina, will leave the dairy processor on 1 January 2018. He led the company for 2,5 years. CFO Hein Schumacher succeeds him. That was announced today, Wednesday 27 September.
Roelof Joosten has been employed by FrieslandCampina (RFC) since 2004 and the chief executive officer (CEO) since 1 June 2015. Joosten states in a press release that he is no longer the right man in the right place.
Joosten led RFC through a reorganisation, which meant that management had to be cut. Joosten says in a statement: "The size of the executive board will be reduced from 6 to 2 people. We also looked at our own responsibilities and roles. I have decided to hand over the baton to Hein at the end of this year. Schumacher. Hein's strength and drive are qualities that are ideally suited to the new phase of our company."
New phase, new leader
Schumacher has been the chief financial officer (CFO) of RFC since January 1, 2015. The successor has ample experience in the food industry. From 2003 to 2014, Hein Schumacher worked at KraftHeinz, where I held several positions.
Before KraftHeinz, he was active in Asia, including China. This experience can come in handy for RFC, as Asia is an important sales market. Schumacher will therefore become CEO from 2018.
Text continues below the image.Hein Schumacher is the new CEO of FrieslandCampina in 2018
Next phase
According to Frans Keurentjes, chairman of the supervisory board of RFC, Roelof Joosten has implemented important changes in FrieslandCampina's strategy. Under his leadership, the marketing of infant nutrition in China, in particular, has developed strongly.
Keurentjes: "We are now entering a phase in which our priority is to respond quickly to market developments. With Hein Schumacher we have an experienced leader from our own in-house. His experiences and insights will strengthen FrieslandCampina both operationally and commercially and create more value for the members. dairy farmers realize.”
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