Chinese Mengniu targets Uruguay

Mengniu Dairy, the second largest dairy in China, has signed an agreement with Conaprole in Uruguay. The aim of this cooperation is mainly to improve trade between the 2 countries.

The agreement with Conaprole is in line with the ambitious plans of the Chinese dairyman to expand the sales market. In this way, it wants to be able to continue to compete with Yili Group in China itself. "We are the first Chinese dairy company to enter the global market, so our priority is to focus on globalization," Mengniu's CEO Lu Minfang said in a press statement.

“Mengniu keeps a close eye on the world market, in order to produce dairy products that can compete with all the top products on the foreign markets,” continues the director. The Chinese company currently operates in 10 foreign countries (Australia, Singapore, Malaysia, Cambodia, Myanmar, Mongolia, New Zealand).

Big player
Conaprole (Cooperativa Nacional de Productores de Leche) is one of the largest cooperatives in Uruguay. The cooperative processes approximately 75% of all milk produced in Uruguay. The company is also the second largest exporter of dairy products in Latin America. The processor currently exports to more than 60 countries. Uruguay itself is the ninth largest dairy exporter in the world and, according to the CEO, this offers great opportunities for the company.

Kimberly Baker

Kimberly Bakker is an all-round editor at Boerenbusiness. She also has an eye for the social media channels of Boerenbusiness.

k.baker @boerenbusiness. Nl

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